In this infographic, we’ll be covering several website design tips that will help you create amazing websites in 2017. Just below the infographic, we’ve listed all 69 website design tips in case you’d like to use them later on as a checklist for your next website project.
1. Investigate: Figure out who your target audience will be and what their expectations are.
2. Limit colors: It is not recommended to use more then two to three colors on your website.
3. Logo:The logo is a major part of your brand and will be a point of recognition ].
4. Text contrast: Visitors need to be able to read the text properly.
5. Extremes: Ensure that your website is secure, always.
6. Design order: Keep things organized.
7. Use a grid: Preferably use a 12-column grid.
8. Simplicity: Only display the most essential elements on your website.
9. Follow the latest web design trends but don’t overuse the trends.
10. Be original, don’t buy a theme: You always want it to be unique.
11. Test your designs: Before you throw your website in front of your audience, test it thoroughly.
12. Five seconds: You’ve got about 5 seconds to make the value clear to the visitors.
13. Responsive design: More and more people use tablets, smartphones, TVs and watches to access the internet.
14. Navigation: The navigation is one of the most important sections of a website since it allows a visitor to quickly go to the desired page.
15. Scroll vs Click: Scrolling allows you to guide your visitors through a certain story.
16. The flow: Provide your target audience with a clear website flow so they will not wonder what to do next.
17. Remove clutter: A lot of elements might seem useful at the beginning, but will only distract visitors.
18. Unavoidable buttons: Make the buttons on your website as beautiful, attractive and appealing as possible.
19. Readable fonts: Make sure that those fond are easy readable across all devices.
20. Think local: What you want to accomplish is that the visitor will understand everything on your website.
21. Breathing room: Visitors need time to take in the information they just read, instead of directly getting the next stuff in front of them.
22. Working links: Make sure all the link on your website work, both internal and external links.
23. Link texts/anchors: The links on your website should provide visitors with some quick information about the page they will go to.
24. External links: Let external links open in a new window using target=”_blank”.
25. Short forms: Use as few form fields as possible and avoid captchas.
26. Auto-complete forms: Allow forms to be auto completed by browsers.
27. Message received: Provide your target audience with a clear website flow so they will not wonder what to do next.
28. Contact information: Add contact information beside every form on your website.
29. Limit pages: Makes sure your website hasn’t got too many pages and that the pages only are as long as they should be.
30. Homepage: The homepage is only a doorway to the sub-pages where visitors are supposed to take action.
31. Content is king: If the message you want to communicate with your website audience isn’t clear, the the whole website will fail.
32. Messaging: Don’t overwhelm visitors with long paragraphs of text.
33. Photography: A photo says more than a thousand words.
34. Video: A video is one of the best ways of explaining your product or service.
35. Stay fresh: Give visitors to your website the impression that your business is an active business by updating your website regularly.
36. Blog: A blog is one the best ways to get your website to look active and it allows you to show that you know what you’re talking about.
37. Social media: Social media is a great way to create a loyal audience who can become brand advocates for your brand.
38. Audience: Only target the target audience with your website.
39. Spelling: Always make sure that the spelling is done correctly.
40. Above the fold: The part that is above the fold is the most important part of your website.
41. Landing pages: Design every page of the website as a landing page.
42. SEO: Keep SEO (search engine optimization) in the back of your mind when you create the design for a new website.
43. Ranking: It is web pages that rank in Google, not websites.
44. CMS: Be smart and don’t waste time by building a custom CMS.
45. Security: Ensure that your website is secure, always.
46. Benefits: As long as you don’t offer benefits that will suit the needs of your visitors, all that hard work will be for nothing.
47. Learn: Keep educating and updating yourself with the latest techniques, technologies and tools.
48. Experiment: Start experimenting with new things, and simultaneously start a blog and start blogging about the things that you learn yourself.
49. Outsource: Design websites and let the coding be done by specialized professionals.
50. Clean and commented: This tip goes for any work in any line of work clean and organized.
51. Speed: One of the biggest reasons for visitors dropping out early is because a website loads too slowly.
52. Images: A website with images that relate to it’s contents are in most cases more beautiful and convert better.
53. Special effects: Special effects will only distract visitors from the contents of your website.
54. Parallax scrolling: Keep it simple and don’t use too much of it.
55. Sticky footer: Since the footer is the bottom part of a website, it should be always at the bottom of your browser.
56. Test and update: Once you’ve finished the website and people are starting to find it, it isn’t time to relax.
57. Learn from others: Analyze all your competitors and learn from them. Also look at other industries.
58. Lead the way: An industry leader nowadays is a person that represents a well-known business who shares his knowledge and experiences.
59. Keep up: Keep working on your online presence, no matter how far you are ahead of your your competitors you are.
60. Wearable tech: Your brand or business might benefit from new technologies and gadgets, so make sure that your website is ready.
62. Pop ups and pop unders: It annoys the hell out of most people.
63. Auto play: Visitors get annoyed once video or music starts playing without asking for it.
64. Advertisements: Never use more then three ads per page so people won’t get distracted too much or even get annoyed by all the ads.
65. Carousels and sliders: Image carousels and image or text sliders may make visitors hit the back button faster then you can even imagine.
66. Old techniques: Invest some time in understanding the basics of HTML5 and CSS3, and stop using frames and tables.
67. GIFs: GIFs can be great, but don’t use them in the wrong places.
68. CAPS: People will actually think that you are SCREAMING at them.
69. Underline: Only underline links and don’t underline normal words or sentences.